top of page
With studies showing that blind people are up to 40% more sensitive to smell than fully sighted people, Interflora has created a new Bouquet range tailored for the visually impaired.
The new Heightened scents collection from Interflora is made from flowers which stand out for their scents rather than for their visual beauty.
Interflora sponsors a section of Chelsea Flower Show. Visitors are invited to walk through a dark room whilst taking in the aromas of Interflora's new collection, explained to them through audio speakers.
Pop up, blacked out Interflora florists run by the visually impaired
Scented posters with braille
bottom of page